Our top picks
NEW ARRIVALS
our mission
live a life more nordic
Offering you a piece of the authentic nordic lifestyle we've grown up with.
Our store
Blåbär has been in London since 2016 – and from the first day we have wanted to give our customers an experience, inviting you in to be fully immersed and transported to Scandinavia.
read moreThe café
Cafés are one of the focal points of the Nordic culture. Come to relax for a few hours in our upstairs living room, do some work, people watch, grab a coffee to go or stay for London's most famous cinnamon bun.
read moreour selection
product of the week
The most Easter of Äggs in our Beatrix Potter collection gets to be named Påsk, which is Swedish for Easter. Treat it with the respect it deserves by making sure you stick to the Scandinavian tradition of saving your egg for Easters to come and putting different treats inside it each year. Think Christmas stocking, Easter egg style!
Påsk is made from durable card and is 15cm long.
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for the pantry
Shop the look
our story
BLÅBÄR [ˈBLOːˌBƐːR] IS A SWEDISH WORD MEANING BLUEBERRY.
Being a ‘Blåbär’ in Sweden means being a beginner, new at something, and that described us pretty well back in 2016 when we launched into this adventure. We are a couple, Sandra & Oli, who met over a decade ago in London and we believe that everyone could benefit from some more Nordicness in their lives.
Therefore, we opened Blåbär to offer a genuine Nordic lifestyle to a wider audience with a selection of handpicked products from new Nordic designers both online and in-store in London where we additionally have a café.
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@blabar_nordicliving